Free guide

The AI Prompting Guide for Sales Reps

A simple prompt recipe for follow-ups, prospect research, call prep and more. Get sharper answers from AI in less time.

The 5-part prompt recipe: task, instructions, context, parameters and input
Reflection prompts that make AI critique and fix its own work
When to give examples so AI writes in your voice, not a robot's

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Before

“Write a follow-up email to a prospect.”

Hi [Name],

I hope this email finds you well. I wanted to follow up and see if you had any questions about our solution...

Generic. Sounds like every other rep.

With the prompt recipe

Task: Write a follow-up email
Instructions: 120 words, casual tone
Context: Lead downloaded our cybersecurity guide
Parameters: No bullet points, highlight two features
Input: Their LinkedIn profile

Hi Sarah,

Saw you grabbed our cybersecurity guide right after your team moved to the cloud. Two features teams like yours lean on most...

Specific to them. Ready to send.

What you get

Prompt engineering for sales, step by step

The 5-part prompt recipe: task, instructions, context, parameters and input
Reflection prompts that make AI critique and fix its own work
When to give examples so AI writes in your voice, not a robot's
Prompt chaining for multi-step work like objection handling and call scripts
Why custom GPTs beat one-off prompts for tasks you repeat
The free tool we use to format detailed prompts for you

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